Vuori Clothing

Vuori is a leading activewear and lifestyle brand that combines performance-driven apparel with a relaxed, coastal California style. Founded in 2015 and based in Encinitas, California, Vuori was created to redefine modern activewear by offering clothing that balances technical innovation, premium quality, and everyday versatility.

The company’s product line includes men’s and women’s performance apparel designed for activities like training, running, yoga, and travel, while maintaining a casual, stylish look suited for daily life. Vuori is known for its signature fabrics such as DreamKnit™ and its commitment to sustainability through initiatives like carbon neutrality, the use of recycled materials, and ethical manufacturing practices.

Vuori operates through a direct-to-consumer model with a strong online presence, a growing number of branded retail stores across the U.S., and select wholesale partnerships. The brand’s success lies in its ability to meet the growing demand for clothing that supports an active lifestyle while promoting comfort, performance, and conscious living.

With a loyal and expanding customer base, Vuori continues to shape the future of activewear by delivering products that inspire a vibrant, joyful, and healthy way of life.